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Commercial Comms

Brand narrative and visuals: MG motion, 3D product animation, TVC/promo, live action and post-production.

Live-action Production

Promos, interviews, spaces, product highlights and use scenes, and event recap. Full crew from directing, camera, lighting, sound to post.

Shorts / Social

  • 9:16 vertical and 1:1 square for multi-channel
  • Script + blocking + camera language; fast cut and motion GFX
  • Product & scene B-roll; unified subtitles and stickers
  • Channel matrix distribution and paid cutdowns; conversion hooks
  • Clip library and reusable segments for fast re-edits

Promo / Interviews

  • Storyboard and interview outline; multi-cam and cinematic lights
  • Space/store showcase and product macro; dialog & ambience sound
  • Music and sound design; logo animation and brand package
  • Styleframes and color base to unify brand feel
  • Subtitle rules and multi-language deliverables

Video Types

Live-action at the core; conference live, event recap and brand content end-to-end.

Conference Live Recording
Multi-cam switching with stable streaming
Commercial Event Recap
On-site coverage with fast-cut deliverables
Corporate Promo
Unified narrative and culture for consistent branding
Brand Content
Consistent tone across channels to reinforce recognition
Interview Filming
Structured outline and clean audio for premium outputs

Selected Work

Mixed formats — MG motion, event videos, and commercial shoots — from script to multi-channel delivery.

Commercial MG Motion

Brand-aligned motion system with multi-format delivery.

Event Video

Event recap with fast cut and motion graphics.

Commercial Shooting

Unified camera language and brand look.

Tone & Style Control

  • Stylecards and banned words for consistency
  • Multilingual templates and glossary
  • Traceable suggestions and rationale

Knowledge & Compliance

  • Source citation with verifiable provenance
  • Brand/industry compliance checks
  • Diff view with risk highlights

Workflow & Channels

  • Roles (planner/reviewer/publisher) and versions
  • One-to-many outputs per channel constraints
  • Production time, cost and outcomes dashboard

Commercial Campaign Landing

End-to-end execution from content to conversion

  • Channel matrix: Douyin/Channels/Xiaohongshu/Kuaishou distribution strategy & material cutdowns
  • Conversion loop: Landing pages/forms/CS SOP integration, seamless lead capture
  • Budget & pacing: Daily/weekly ad rhythm and creative rotation rules, cold start breakthrough
  • Optimization review: Data dashboard + A/B testing, continuous conversion & ROI improvement

Brand & Distribution

  • Brand visual system and guideline outputs
  • Platform matrix adaptation and ad material cutdowns
  • Launch scheduling and performance attribution